EASY BUY verifies phone numbers to secure transactions
APIS
NETWORK APIS
CAMARA API
SPECIALISED PROGRAMMATIC
STREAMLINING
ECONOMIC GAINS
FRAUD / ID
SECURITY
CX SATISFACTION
Summary
Thai financial services provider EASY BUY used True Business's CAMARA-based Number Verification API to secure transactions on its Umay+ app, enhancing security and customer experience while simplifying processes.
Challenges
Financial fraud in Thailand caused losses of 63 billion baht. Vulnerability of one-time passwords to phishing attacks is problematic.
Solution
EASY BUY, a financial services provider, uses True Business's CAMARA-based Number Verification API to authenticate transactions via mobile numbers.
Outcome
Simplified transaction processes, enhanced security, improved service quality, increased customer confidence, and strengthened competitive edge in the financial services industry.
Sources
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