WhatsApp Marketing & Chatbot
CHATBOT
WHATSAPP
LIVE CHAT
CCAAS
PLATFORM
SPECIALISED PROGRAMMATIC
AI
STREAMLINING
REVENUE
OPEN / READ RATES
CONVERSION RATE
LEAD CONVERSION
RESPONSE TIME
Summary
Brazilian ice cream brand Kibon used Infobip's WhatsApp Marketing & Chatbot to enhance B2B communications, achieving a 30,000% ROI, 94% delivery rate, and 74% campaign view rate.
Challenges
Reaching a tech-savvy audience and managing a network of business partners were key challenges faced.
Solution
Kibon implemented a WhatsApp-based virtual assistant with Infobip to enhance B2B communications and customer engagement.
Outcome
Achieved a 30,000% ROI, 94% delivery rate, and 74% campaign view rate, streamlining B2B communications and enhancing customer engagement with personalized journeys and real-time assistance.
Sources
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