Avon Morocco: 50% more sales representative activations thanks to Infobip’s SMS
APIS
SMS
SPECIALISED PROGRAMMATIC
ENHANCED TRACKING
PERSONALISATION
ECONOMIC GAINS
LEAD CONVERSION
FRAUD / ID
Summary
Cosmetics company Avon Morocco used Infobip's SMS solutions to enhance recruitment, achieving a 50% increase in sales representative activations.
Challenges
Challenges included digitalizing recruitment, attracting younger representatives, and improving engagement, with a focus on agent reactivation and fraud/ID issues.
Solution
Avon Morocco implemented an SMS recruitment solution with Infobip to enhance engagement and streamline onboarding through Avon Grow.
Outcome
Improved recruitment with SMS, achieving a 50% increase in sales representative activations and effectively onboarding new representatives.
Sources
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